"I am honored to be accepting this award from the Golf Business Forum and am very proud to be associated with an organization that does so much to further the sport of golf." said Palmer.

Palmer is scheduled to conduct a golf clinic and meet with some upcoming young Welsh golfers that afternoon.

Staff members of Arnold Palmer Design Company will attend the Tuesday sessions with Palmer. "The Golf Business Forum has continually provided excellent support to APDC and the golf development industry throughout the world." said Erik Larsen, Executive Vice President of APDC. "We are very appreciative for all that the GBF does to help grow the sport."

On Wednesday, Palmer and his group will fly on to St. Andrews, Scotland, where Palmer will play the Old Course in the Spring Medal of the Royal & Ancient with Sir Michael Bonallack, the former Secretary and Chief Executive of the R&A and British Amateur champion, and Harmish Ritchie, the current R&A captain. Palmer will participate in other activities at St. Andrews later in the day before he, his wife Kit and the rest of his party fly back to Latrobe on Friday.